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Writer's pictureAn Minh Nguyen

5.4 location

AO2 : the reasons for a specific location of production

  1. to access cheaper and better quality resources

  2. to be closer to customers domestically or in overseas markets to gain competitive advantages

  3. to avoid trade protectionism policies

  4. to benefit from the local infrastructure

  5. government incentives

  6. industrial inertia

  7. to benefit from clustering

  8. to reduce transport fee for bulk-reducing industries ( locate near supplier )

  9. bulk-gaining industries ( locate near their customer ) since the finished product is heavier than the raw materials

  10. qualitative factors ( nature of the business )

  11. footloose organisation - do not gain an advantage locating anywhere

AO3: way of re-organizing production, both nationally and internationally


outsourcing :the practice of subcontracting non-core activities of an organisation to a third party provider ( external organisation ) in order to improve operation efficiency and reduce cost


  1. outsourced business activities : non-essential tasks that can be passed on to an external provider to cut cost and gain expertise

  2. subcontractors : people or organisation that carry out outsourced work more cost-effectively than the business itself, without compromising the quality

advantages :

  • the firm benefits from the specialised services of the outsourced partner which improved customer service from subcontractors can attract new potential customers and strengthen brand loyalty

  • using an outsourced provider means the business can concentrate on its core activities and competitive strategy which helps the firm to streamline its business operations, thereby cutting costs and improving its profitability

disadvantages :

  • potential conflict with subcontractors can arise which there will be costs of monitoring and maintaining relationship with the subcontractor to provide quality issues

  • the firm may have to deal with staff redundancies due to the use of outsources providers


offshoring : is the practice of relocating part of or all of a firm's business functions and processes oversea. these functions can remain within the business ( operating in overseas markets ) or outsourced to an overseas organisation


- can but does not necessary involve third-party providers

- eg: research and development, accounting services, call centres


advantages :

  • lower cost: lower operation cost can lead to higher profit margins, lower employee costs resulting in lower prices for consumers and boost sales, labour law can be more relax, which makes it easier to hire and fire staffs

  • relationship with local customers can be improved as the workforce is accustomed to cultural issues and differences int he offshored country

disadvantages :

  • it is often associated with unethical practices

  • lose control : firm could lose control over workers as they are based oversea, which may lead to greater difficulties in conducting quality control

Insourcing : the use of a a firm own resources to fulfil a certain role, function or task which would otherwise have been outsourced


- suitable for small business with little experience in outsourcing

- can be cheaper and more productive

- often delegate to stakeholders who have the expertise


advantages :

  • job creation in the local, domestic economy

  • cheaper and more control than outsourcing

disadvantages :

  • internal staff might not have the necessary skills or experience, company like multinationals that want to establish or maintain their international presence cannot rely on insourcing

  • implementation cost are likely to be high, affecting profits at least in the short term



































































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